TSYS Leadership Anthem Video

ABOUT THIS PROJECT

THE BRIEF

Create an anthem video for TSYS’s annual leadership meeting that reinforces the company’s pillars and successes. The video is also used to motivate the leadership team to stay focused on the company’s goals for the year. Essentially, it’s a corporate hype video.

THE SOLUTION

The creative team tried to balance striking, conceptual stock video clips with in-house footage, all while making the video feel cohesive throughout. The song was chosen because of its current, hip feel and to maintain a high energy level for the audience.

TARGET AUDIENCE

TSYS Leaders

ROLE

Art Director

DATE

May 16, 2019